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Investor
management
done right

Everything a commercial real estate GP needs to manage investors – all in one place, all with Covercy.

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Everything you need to know
about investor management

Features & PricingReal EstateKey ComponentsBest PracticesMistakes to AvoidSoftware

Investor Management
Features & Pricing 

Many investor management tools offer customized pricing based on features, assets under management (AUM), or professional service add-ons. Covercy offers general partners (GPs) three subscription-based tiers, beginning with one that is completely free forever for the first three assets you manage.

Additionally, Covercy’s embedded banking integration means GPs and LPs can hold uninvested capital in checking accounts within the platform, earning high-interest rates and offsetting software costs.

Standard features include a robust and user-friendly investor portal, distribution payments and management, performance reporting, document management, deal management, fundraising with capital calls, and more.

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investor management pricing

Investor Management
in Real Estate

Real estate general partners (GPs) or deal sponsors have a lot on their plate, from sourcing and evaluating deals to fundraising, reporting, and processing distribution payments to limited partners (LPs).

The world of investor management in commercial real estate can be complex, especially for GPs who take outside investors and must manage the communication, reporting, and distributions for a high volume of holdings.

Covercy offers several investment management software packages based on each firm’s unique needs, including a forever-free version for up to three assets. Covercy software is designed to flex and grow with you, but each tier includes core investor management solutions like deal pages, an investor contacts database, investor communications tools, asset and commercial property management, and investment performance reporting for your LPs.

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investor management in real estate

The Key Components
of Investor Management

Investor management typically involves several key components, including:

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Investor (LP) Relations: This involves managing communication and relationships with investors, including providing regular updates on property performance, addressing investor concerns, and maintaining open lines of communication.

Fundraising: Raising capital is a critical component of investor management in commercial real estate. This involves creating investment opportunities and marketing them to potential investors.

Risk Management: Commercial real estate investments involve inherent risks, and managing these risks is critical to protect investors’ interests. This may involve evaluating potential investments for risk, creating risk management strategies, and implementing appropriate insurance policies.

Reporting: Accurate and transparent reporting is essential for maintaining investor trust and confidence. This involves providing regular financial and operational reports to investors.

Investor Management
Best Practices

To summarize, investors want their investment to pay off, and they want to trust that you as the GP are the right person for the job.

Adhering to these investor management best practices will help build trust and rapport with LPs, especially for GPs who are managing a higher volume of outside investors in the commercial real estate space:

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Transparency and Communication: Maintain clear and regular communication with investors, providing them with accurate and up-to-date information on the status of the investment, potential risks, and expected returns. Be transparent about any issues or challenges that arise, and provide regular updates on how those issues are being addressed. Covercy’s investment management software makes this simple with its out-of-the-box performance reports and investor portal for LPs to check in on their earnings anytime.

Risk Management: Conduct thorough due diligence on potential investments and implement robust risk management strategies to protect investors’ capital. Be transparent about potential risks and ensure that investors understand the level of risk involved. Covercy’s investor communication tools allow GPs to quickly and easily send messages, reports, capital call notices, tax documents, and more, directly and securely to investors from right within the platform.

Alignment of Interests: Ensure that the GP’s interests are aligned with those of the investors. This may involve structuring the investment in a way that aligns incentives, such as performance-based compensation or co-investing alongside investors.

Performance Management: Regularly monitor and analyze the performance of the investment, including financial and operational metrics, and take proactive steps to optimize returns for investors. Covercy’s LP portal gives all investors instant access to view their holdings 24/7.

Professionalism: Maintain a high level of professionalism in all dealings with investors, including timely and accurate reporting, adherence to legal and ethical standards, and effective management of investor relations. A beautifully designed and intuitive LP investor portal goes a long way toward building trust with your investors.

Investor Management
Mistakes to Avoid

Overpromising: Avoid making unrealistic promises to investors regarding potential returns or the level of risk involved in an investment.

For instance, a GP may promise a 20% return on investment in a commercial property in an area that is already saturated with similar properties and has a history of lower rental rates. If the GP does not perform thorough due diligence on the property and its market conditions and does not factor in the risks involved, the investment may not achieve the promised return, resulting in a loss for the investor. This can lead to investor dissatisfaction and potential legal action against the GP for misrepresenting the investment opportunity. It is crucial for GPs to avoid making unrealistic promises to investors and instead provide accurate and transparent information to manage expectations effectively.

Generally speaking, it is not advisable for a GP to make a guarantee on returns for an investment in commercial real estate.

This is because real estate investments involve inherent risks that are often difficult to predict or control, such as changes in market conditions, unexpected maintenance or repair costs, and tenant turnover.

Making guarantees on returns can create unrealistic expectations and lead to legal and reputational risks for the GP. If the investment does not perform as guaranteed, investors may become dissatisfied and may even take legal action against the GP for breach of contract or misrepresentation.

That being said, in some cases, a GP may be able to make limited guarantees, such as a minimum return on investment for a specific period. However, even in these cases, it is essential to ensure that the guarantee is realistic and that investors are aware of the risks involved in the investment.

investor management - mistakes to avoid
investor management - communication mistakes

Poor Communication: Failing to communicate regularly and clearly with investors can lead to misunderstandings, loss of trust, and potentially legal issues.

Let’s say that a GP has raised a fund for investing in commercial real estate properties and has a group of outside LPs who have invested in the fund. The GP is responsible for managing the fund, making investment decisions, and communicating with the LPs about the performance of the fund..

However, the GP fails to communicate effectively with the LPs, providing sporadic and incomplete updates on the fund’s performance and does not respond promptly to investor inquiries or concerns. This lack of communication leads to frustration and distrust among the LPs, who begin to question the GP’s ability to manage the fund effectively.

As a result, some LPs may decide to withdraw their investments, and the GP may have difficulty raising additional capital for future funds. Moreover, poor communication can damage the GP’s reputation in the industry, making it more challenging to attract investors and find additional appealing investment opportunities.

Lack of Due Diligence: Failing to conduct thorough due diligence on potential investments can lead to unexpected issues and risks down the line.

Let’s say that a GP is considering acquiring an industrial property that is being sold at a discount due to its current condition. The GP conducts a cursory inspection of the property and decides to purchase it without performing a thorough due diligence process.

After the acquisition, the GP discovers several unexpected issues with the property, such as a faulty roof, outdated electrical systems, and asbestos insulation. The cost of repairing these issues is much higher than the GP had anticipated, and the property’s income-generating potential is lower than expected due to a high vacancy rate.

As a result, the property’s cash flow is significantly lower than projected, and the GP is unable to provide the expected returns to the investors. The investors become frustrated and may take legal action against the GP for failing to perform proper due diligence and misrepresenting the investment opportunity.

As a result, the property’s cash flow is significantly lower than projected, and the GP is unable to provide the expected returns to the investors. The investors become frustrated and may take legal action against the GP for failing to perform proper due diligence and misrepresenting the investment opportunity.

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Investor Management
Software

A key value at Covercy is our belief that every general partner or deal sponsor deserves robust software tools to support their firm’s growth.

Covercy offers several investment management software packages designed to scale and grow with you, including a forever-free version for up to three assets. 

Covercy investment management software is the first platform to give GPs and LPs integrated banking and payments technology. What this means for GPs is that capital contributions from LPs and distribution payments to LPs can be done instantly via ACH debit, from one bank account to another, no wires or paper checks required

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investor portal - investor management software covercy

Another major benefit for both GPs and LPs who use Covercy is the latest introduction of the Covercy Wallet.

The Covercy Wallet is a digital wallet that stores bank accounts and debit cards in one centralized location. Accounts or fund sources can be assigned for each property, fund, or individual, depending on the circumstances, and access to funds can be restricted and customized to specific signatory users.

Additionally, cash held in an account created with Covercy is eligible to earn high-yield APY rates – turning uninvested or uncalled but committed capital into another revenue stream – while still being instantly accessible for withdrawal or transfer.

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What Covercy
customers are saying

“We started with a pilot to automate distributions and centralize investor management. We’ve tripled our Covercy usage within six months. We’re never going back to manual.”

Eric Benitez

Principal, FCA Orbita Group
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Help Center

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Tailor Covercy’s investor management
features for your real estate firm

Free
Free investment management software
Free plan includes:
  • Investor management
    Manage your assets and your investors all in one place.
     
  • Investor Portal with reporting
    Elegant investor portal where your investors can review performance.
     
  • Fundraising and capital call management
    Promote new properties/assets via the platform. Record interest level and funding.
     
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Standard
Save 20%
Automate payments and increase productivity
All the benefits of Free, and:
  • Full Investor Portal
    Give access to your investors: new opportunities, assets, reports, documentation, K1s.
     
  • Automated distribution payments
    End-to-end automated distribution payments. Calculate, notify, distribute directly to your investor's bank account.
     
  • Capital call collection with ACH debit
    After fundraising commitment, automate the capital call payment processing and reconciliation.
     
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Pro
Save 20%
For growing teams and funds
All the greatness of Standard, and:
  • Funds (with capital commitments)
    Allows raising funds in an open fund structure.
     
  • FDIC insured wallets per Fund
    All funds in the Covercy Wallet are FDIC insured by our banking partner.
     
  • Fully customizable permissions
    User roles fully customizable.
     
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investor management

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